The Swedish Language Council has given up on including the word “ogooglebar,” or “ungoogleable” in its list of new words.
“‘Ogooglebar’ refers to something ‘impossible to find on the Internet using a search engine,’ according to the agency. Google sought to have the definition clarified so that it directly relates to the Google search tool, not just any search engine.”
Personally, when I say “ungoogleable”, I mean really ungoogleable, as in not to be found via any search engine. That’s no longer an option for Swedes. They will have to defect to countries where it is still legal to mean what you say when you say ‘ogooglebar’.
The article we link to below was published in the Wall Street Journal Blog, so don’t forget to check Google’s stock prices while you read the article.
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